Whether at home, in the office or in public places, we can see all kinds of desk calendars. At first, the desk calendar was designed to facilitate people to query the date. With the development of economy, desk calendar has been favored by more and more enterprises as a medium of publicity and advertising.

台历设计我们常见的台历设计是指在体现时间表的基础上，用构图形式、图案、色彩、文字等元素运用艺术手段进行合理的编排，终形成一本台历。那么，台历设计都有哪些讲究呢台历设计作用台历设计对于企业来说非常实用，能够给提供精美的企业形象和产品展示。少有宣传材料既具有观赏性，又具有实用性，而台历设计不仅具备了这些特点，而且还具有长期保存价值。它把企业形象、产品和服务通过精美的图文形式呈现出来，让人过目不忘。且用台历进行广告宣传，具有成本低、宣传广、持久性好的效果，且不占用时间与空间，无公害，无污染。

Desk calendar design our common desk calendar design refers to the rational arrangement of elements such as composition form, pattern, color and text by artistic means on the basis of reflecting the timetable, so as to finally form a desk calendar. So, what are the highlights of desk calendar design? Desk calendar design function desk calendar design is very practical for enterprises and can provide exquisite corporate image and product display. Few publicity materials are both ornamental and practical, and the desk calendar design not only has these characteristics, but also has long-term preservation value. It presents the corporate image, products and services through exquisite graphic forms, which is unforgettable. It has the advantages of low cost, wide publicity and good durability, does not occupy time and space, and is pollution-free and pollution-free.

台历设计特点数字和字体的变形在台历的设计中有着广泛的应用，这也是体现台历特点特色的地方。运用得出色不仅让画面内容出彩，也让观众对其印象深刻，起到一定的广告作用。台历设计时需要做到：

The deformation of numbers and fonts is widely used in the design of desk calendar, which also reflects the characteristics of desk calendar. The excellent use not only makes the picture content brilliant, but also makes the audience deeply impressed by it and plays a certain advertising role. The calendar shall be designed to:

照片要清晰，是高清的；2.模板选暖色，款式新颖，突出主题；3.好的软件很影响台历设计的效果；4.色彩要均衡，不能色彩比太大；5.纸质 ： 胶版纸、铜版纸、哑粉纸、特种纸等。

Photos should be clear, preferably high-definition; 2. The template shall be warm color, novel style and highlight the theme; 3. Good software affects the effect of desk calendar design; 4. The color should be balanced, and the color ratio should not be too large; 5. Paper: offset paper, coated paper, matte paper, special paper, etc.

台历的设计不仅需要讲究设计风格、设计创意还需要做好后期的处理工作，这也是台历设计的基本要求，主要体现在台历设计的尺寸、纸张页数、拼版印刷和设计流程四个方面。

The design of desk calendar not only needs to pay attention to the design style and design creativity, but also needs to do a good job in the later processing, which is also the basic requirement of desk calendar design, which is mainly reflected in four aspects: the size of desk calendar design, the number of paper pages, typography and design process.

确定台历设计的尺寸台历的设计规格分为横式台历、方形台历、条形台历、;横式迷你小台历、竖式迷你小台历、竖式台历、异形台历等。根据台历的设计规格不同，其设计尺寸也不同。

Determine the size of desk calendar design. The design specifications of desk calendar are divided into horizontal desk calendar, square desk calendar, strip desk calendar and; Horizontal mini desk calendar, vertical mini desk calendar, vertical desk calendar, special-shaped desk calendar, etc. According to the design specifications of the desk calendar, its design dimensions are also different.

确定台历设计的纸张和页数张数：台历张数根据月分通常可分为：周历、半月历、月历、双月历，加上封面就对应为52张、25张、13张、7张，并可根据实际内容增加页面。

Determine the number of paper and pages of the desk calendar design: the number of desk calendars can usually be divided into weekly calendar, semi monthly calendar, monthly calendar and bimonthly calendar according to the month. With the cover, it corresponds to 52, 25, 13 and 7, and pages can be added according to the actual content.

确定台历设计的拼版和印刷拼版：台历拼版时一定要小心，一定根据装订方式来拼版，书本式的台历拼版左右翻时正反是倒着的，这一点不要怕麻烦，印前打个小样做个成品看看。

Determine the composition and printing composition of the desk calendar design: be careful when making up the desk calendar. Make up the desk calendar according to the binding method. When turning left and right, the pros and cons are reversed. Don't be afraid of trouble. Make a small sample before printing to see the finished product.

确定印后工艺。

Determine the post press process.

装订：胶圈装，骑马订（后面会对此步骤进一步介绍）。

Binding: rubber ring binding and horse riding binding (this step will be further described later).

完善台历设计的流程整个过程都是专门围绕着客户的需求而开展的。

Improve the calendar design process. The whole process is specially carried out around the needs of customers.

工序有：设计风格小样--设计印刷稿--定稿--制版--印刷--裁切--裱板--分页--修边--打孔--穿环压环--质检--包装--交付。

Processes include: design style sample - design printing - finalization - plate making - Printing - cutting - Mounting - paging - trimming - punching - threading and pressing ring - quality inspection - Packaging - delivery.

制作工艺日历月历台历挂历的后期工作可以分为俩部分，封面工艺制作和支架工艺制作。

The later work of making process calendar, monthly calendar, desk calendar and wall calendar can be divided into two parts: cover process production and support process production.

封面工艺封面指在封面表面涂覆(或喷，或印)上一层无色透明的涂料，从而在封面的表面形成薄而均匀的透明光亮层。可以保护台历的印刷内容，又起到美观的作用。同时起到让印刷品更有光泽，视觉效果显着。

Cover process cover refers to coating (spraying or printing) a layer of colorless and transparent paint on the surface of the cover, so as to form a thin and uniform transparent bright layer on the surface of the cover. It can protect the printed content of the desk calendar and play a beautiful role. At the same time, it can make the printed matter more shiny and the visual effect is remarkable.

封面凹凸印刷通过有紧密配合度的一块凹版和一块凸版，夹合封面，在一定压力下，使封面表面形成与凸版相似的图文或花纹，使印刷品具有明显的浮雕感。封面覆膜是将塑料薄膜涂上粘合剂，与封面经加热、加压后使之粘合在一起的加工技术。

The concave convex printing of the cover is clamped by a gravure plate and a relief plate with close fit. Under a certain pressure, the picture and text or pattern similar to the relief plate is formed on the surface of the cover, so that the printed matter has an obvious sense of relief. Cover film is a processing technology in which the plastic film is coated with adhesive and bonded with the cover after heating and pressurization.

封面覆膜表面多了一层塑料薄膜，更加平滑，而且光泽度和色彩的牢固度也更好，图文颜色鲜艳并富有立体感，同时还拥有了防水、防污、耐磨耐折、耐腐蚀的功能。

A layer of plastic film is added on the surface of the cover film, which is more smooth, and the gloss and color firmness are better. The graphic color is bright and full of three-dimensional feeling. At the same time, it also has the functions of waterproof, antifouling, wear-resistant, folding resistant and corrosion resistant.

支架工艺烫金借用一定压力和温度把烫印机上版，将金属铝箔或颜色铝箔按烫印模版的图形转印支架上。

Bracket process bronzing uses a certain pressure and temperature to put the hot stamping machine on the plate, and transfer the metal aluminum foil or color aluminum foil to the bracket according to the graphics of the hot stamping template.

热压主要应用于木质支架，用高密度木板作面层板，用人造板作芯层基材(二层结构的则为底层材)，用低密度廉价板作底层板，在通用的热压机中进行压合，从而生成成本低廉，外观性能良好的支架材质。

Hot pressing is mainly applied to wooden supports. High density high-quality wood boards are used as surface laminates, man-made boards are used as core base materials (bottom materials for two-layer structures), low-density low-cost boards are used as bottom laminates, and pressed in a general hot press to produce support materials with low cost and good appearance performance.

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